Creating a powerful online presence begins with the right branding, starting with your own domain name. Incorporating your name into everything, from your web address to your email, will significantly contribute to your future customers’ picture of your company.
You need your own domain, so getting your own domain name is important when you’re trying to set up a business website or blog. Your environment will be the main information of your audience.
Choosing the top-level domain is also essential. If you’ve selected a.com or something like. Design for your creative blog, there are several extensions to choose from for personalisation.
Choosing your domain name
When choosing domain names, make sure it is highly relevant to your business. Brand names are the smart alternative.
You may search for a backorder service or look for alternate choices, such as a different and exclusive TLD other than the common.net or.com, or a totally different name that is still important to what you do. Easy, catchy can.
You need to make the domain unforgettable. Don’t use dashes, numbers and abbreviated words. Such issues make it easier to recall the domain while typing.
If you’re clustered in one spot, try to include the place name in your domain. Country names like.au or.asia are also suitable because they make the name more national.
How to register
Once you have selected your domain name, you can sign it and make it legally yours. Type your website domain and see if available.
Specific TLDs have own specifications. Some need nothing more than your basic information, while others have other restrictions. Country TLDs like.au also include a country address and registered business number.
Check the specifications and see that you fulfill them properly. After you’ve registered, you can pick add-ons like privacy settings on your Whois page, and others.
Also, rechecking that your domain name does not infringe an existing business or brand is a good idea. In this context, several lawsuits occur, particularly when the new domain name registered is too close and can be mistaken to an established company.
Maintaining your domain
Domains has expiry dates, mostly based on how many years you have registered it, or the minimum or maximum needed period. Anyway, once the deadline is near, you need to renew before the date within the necessary time.
Note that expired domain names are pooled into available names and can be registered by other people, particularly those who may have purchased a backorder service. Avoid loss of domain ownership, as it can mean losing your company.
Keep these things in mind when registering domain names and you’ll know what to do to get your own.