You should have received emails from your AMC mutual fund on stamp duty imposed on mutual funds. Will it have a big effect on you?
When you keep your units for a month, you ‘d barely feel the effect of this. Quantitatively this means if you keep your units for 30 days, the growth rate will be influenced by at most 0.06% (annualised). The effect goes down to 0.005% (annualised) over a holding span of a year.
So, what of this?
The Ministry of Finance’s Department of Revenue recently informed that the purchase and conversion of units in a mutual fund (any kind-equity or debt) would incur a stamp duty of 0.005% of the purchase value and 0.15% in the case of conversion from one DEMAT account to another.
How to measure it?
Whether you invest by lump sum or SIP in a mutual fund scheme, the balance will be invested after deducting any trading costs AND the stamp duty. You didn’t pay any stamp duty earlier so it’ll be deducted now. Think as a nominal load of entry.
Rs 5 will be deducted as Stamp Duty for an investment value of Rs 1,00,000 and the rest will be used to purchase units in the mutual fund. If you invest that SIP, say Rs 10,000 a month, then the duty translates to 50 paise.
Does it affect your growth rate?
Barely, if you spend at least 30 days. The effect is about 0.06% over a 30-day period and about 0.005% over a year-long period. For Rs 10,000, 0.06% translates to Rs 6 and 0.005% translates to about 50 paise. As you can see, if you plan to stay invested at least 30 days, the impact is hardly anything to consider. The impact would be lower the longer you spend.
Is there any difference to this obligation in SIP and one-time investments?
No! Each SIP instalment is considered a new purchase and will attract a stamp duty of 0.005%. One-time contributions or lump sum transactions would also face 0.005% duty.
Do you have to pay stamp duty to redeem your units of mutual fund?
No! The obligation is only payable if you buy units. Therefore there should be no stamp duty obligation after the duty has been paid even though the candidate receives the units by transmission.
Will you pay a separate stamp duty?
No! The amount will be deducted by the AMC when they process your unit purchase. You don’t have to do something.
Will you change how you invest?
We’ve also suggested staying invested as per the necessity of your goals. To that end, there is hardly any investment target that would allow you to invest for at least 30 days or a year. Your bank account is a better 30-day requirement choice. It is the only case (investing for less than 30 days) where this move may have a minor effect.
Overall, this doesn’t change how you can approach your priorities and spend as long as they are matched to what makes sense based on your needs, despite the slight percentage shift (even taking into account compounding).
Liquid funds are mutual fund schemes which invest in very short maturity debt and money market securities. Such funds are open-ended and encourage investors to spend and redeem as necessary. Given that the funds hold short term debt, the returns from these strategies reflect the recent rise in interest rates.
At the moment liquid funds are offering an annualised return of 5.5 percent -6 percent. It is better than the 6.5 percent -7 percent recorded a year earlier. Nevertheless, it is in keeping with the downward trending interest rates in the economy.
If you are feeling dissatisfied with these returns and think that it’s easier to move to a higher return fund or put money in the bank itself, then read through the points below and then decide what to do.
Higher deposit rates
Bank deposit levels too are lower in the current setting. For eg, SBI is offering a 4.8 percent annual interest on a 6-month fixed deposit and about 5.5 percent interest on a one-year deposit. Similarly, HDFC Bank is giving 5.25 percent and 5.8 percent respectively. SBI has reduced the saving bank interest to 2.75 percent per annum.
Liquid fund returns on a broad basis continue to be better than bank deposit rates with no added pressure of being a bank customer. You can park funds for a couple of days or a couple of months and earn competitive yield in the meantime.
You can buy and redeem funds online and there is an immediate redemption facility of up to Rs 2 lakh in some situations where funds can be deducted and money deposited in the bank within the hour.
Liquid fund returns on a broad basis continue to be better than bank deposit rates with no added pressure of being a bank customer. You can park funds for a couple of days or a couple of months and earn competitive yield in the meantime.
While there is no benefit in the short term as compared to other options, if you don’t utilise the money and leave it in this option for a long period, after three years, the tax benefits outweigh other short-term investment options.
Small returns are more costly
There are funds that can give you better returns, Super short-term debt funds and Short-term income funds are currently offering 7%-9% annualized returns that can be enticing. Nevertheless, these are not solely funds intended to split money for a few days or a few months. In these assets, you need to make confident that you have the staying power of 6 months and more.
Many short-term income funds are producing negative returns too as risk is high in some portfolios.
Given the short-term nature of securities they hold, liquid funds are a good option to park money you may need at any time. In this case you needn’t seek returns, but look for optimising returns along with stability. It is in this mix that liquid funds perform best than bank deposits
The ongoing recession has made both of us reconsider the way we handle our cashflows. Every month money comes in, we spend, we save and maybe we save. But now more than ever as incomes and inflows become uncertain there is a need to ensure that to whatever extent possible, regular investments don’t suffer. You will have to worry about investing less for this reason, however, the result over a period of time would certainly have a positive effect on your future financial life.
One way to ensure that your regular investments are the last to suffer is automating them.
How does automation mean?
Automation of your investments will already be part of the routine. In basic words , it means that you put a program in place such that every month the daily investments happen without a need for any manual interference. The choice to invest, the sum to invest and the time to invest will all be automated. Mutual funds provide a very simple way to do so through systematic investment plans (SIPs). You will optimize your long-term savings, your short-term saving and donations to the emergency fund.
A systematic investment portfolio is a fixed amount that is spent per month in a fund of your choosing. Depending on your long and short-term financial targets you can select one or more schemes and grant SIPs of a desired sum per month. You can also pick the number of months you want this to begin.
1. Render saving a habit
Left up to your discretion, you may not end up investing the same amount every month. There are greater temptations and far more nudges for people to spend their money than there are for investing. Hence, if you think that at the start of every month you will decide how much to invest after you have made some purchases, you will probably find that you have varying amounts each month and probably nothing left at the end of some months.
By scheduling a SIP for the first week of each month, you will have put aside an investment for an amount that you can afford to spare each month without giving up essentials, utilities and some entertainment. If you don’t schedule it, spending say Rs 5,000 in a weekend it not a big task and you have already let go of your investment in doing that.
2. It reduces emotion
An automatic investing discipline, helps you to keep up your savings in volatile markets and periods of panic, when you otherwise can become too cautious and not want to invest. In auto mode, you should let it pass rather than thinking too much about temporary failures and corrections. Ensuring that you also invest in lower-price growth assets, which helps build future value.
Plus, if you are worried about cashflows, you will more likely cut back on expenses rather than cut back on the automated investment. Hard times are usually not permanent and if you can go through these times by being tight-fisted rather than compromising on future financial goals, then that’s a benefit you should take up. Automated investments will help you do that.
This is not just a solution for hard times or market uncertainty, it can help you build your investments in a systematic way that will benefit long-term wealth creation.
What’s the investment secret? There isn’t really one. Investing takes little time, and doing so pays dividends (literally).
Often we ‘re overloaded with headlines promising to tell us which five hot stocks are the ticket to quick wealth. Or we see it as something “only rich people know how to do it.” Research shows that women, in particular, doubt their savvy investment, and for others, investing is a luxury. Most Americans don’t have tons to throw around.
But there’s no “secret” knowledge you ‘re missing, no fancy strategies you need to learn first. You just got ta start. As I wrote earlier:
To save effectively, start small and make it consistent. You develop the habit and save better over time. How long does it take before second nature? Well, that will, of course, depend on you and your individual circumstances. Live below means, automate money, don’t cut corners. Look, I’m just taping these words, but it works.
You can start with some bucks and a few minutes’ research. That’s easier than reading more, working out, eating healthy, or meeting just about all of your other goals.
Here’s how to do it.
Choose an account
When you’re given a 401(k) account at work , please — you’re already on the way to saving. If not, a brokerage like Fidelity, Vanguard or TD Ameritrade will open an account (either a different type of retirement account, such as a Roth or traditional IRA, or a taxable account, depending on your financial goals).
Online brokers allow you to manage your own investments, or you can use a robotic advisor such as Wealthfront or Betterment to make automated investment decisions. But chances are you won’t have to pay any extra to invest with a robo; the best strategies are simple enough to do them on your own.
Don’t just randomly pick — not all brokers are created equal. A quick Google search for “best robo-advisors” or “best online stock brokers” will help you quickly get land layers. You’ll want the one that best aligns with your goals. Some things to consider: management fees (which should be well below one percent), account minimums, and investment choices.
Use your assets
Once you open your account, choose how to invest your money. Most online brokers have fairly low minimums — if you don’t start with a lot of money, you’ll want to make sure the company you choose is the case.
Your investment goal is to match the market, not beat it (guess what: no one consistently beats the market), because historically the market has risen.
Yes, it’ll be setbacks. But the market generally goes up , meaning your investments will become more valuable over time. Select mutual or index funds low-cost.
These are stock stocks, so you spread the risk of investing; you don’t want to spend all of your money on a single product. If you stick to your 401(k), you may not have access to individual stocks.
You want to pick some of these. And you want to determine how much of your money should be invested in stocks and in “safer” assets like bonds or cash. The younger you are, the more stocks you will have, but ultimately it depends on your risk appetite and financial goals.
For specific examples to choose from, read this article:
You may have noticed I keep using the word “consistent.” That’s because one of the keys to invest is to keep doing it.
Through regularly contributing to a savings or taxable account, you will over time rid market lows and build wealth. “When setting up your account, choose an automatic trading plan to benefit from a dollar-cost average, if possible,” writes Anna Louise-Jackson for Nerdwallet. “This is a strategy to spread investment purchases over time so you don’t invest all your money when prices are high.”
So, once you open your account and make an initial deposit, set up automatic contributions. Treat it like a bill you pay on time. How often you do this, and how much is up to you; try at least monthly, if not weekly.
You’ll want to check your investments regularly, of course. But as long as you have made informed decisions, all your investments should be set for some time. You often don’t need a lot of money to get started.
Originally published in 2019 and updated by Lisa Rowan on June 23, 2020. Checked links for accuracy, updated formatting to reflect current style, changed headline and feature image, revised article to consolidate some content.
Take a long, hard look at your marketing plan every year?
You ought. An annual marketing strategy lets you set your marketing path to achieve your company goals. Think of it as a high-level plan that guides your team’s campaigns, goals, and growth.
Without one, things can get complicated — so placing a figure on the budget you’ll need to prepare for the programs, recruiting, so outsourcing you’ll face over the course of a year if you don’t have a strategy.
Keep in mind the marketing strategy you need, based on your business and your marketing team’s goals. To make creating your plan easier, we’ve put together a list of what to include in your plan and some different planning templates where you can easily fill in the blanks.
First, let ‘s dig into how to build a marketing strategy and then look at what’s inside a high-level marketing plan.
- Analyze the situation.
- Defines the target.
- Write goals SMART.
- Analyze tactics.
- Set the budget.
Analyze the situation
Before you can launch your marketing campaign, know your current situation.
What are your strengths, weaknesses, chances, threats? A simple SWOT analysis is the first step towards a marketing strategy.
Additionally, you should also understand the current market. Compare with your competitors? Analyzing competitors should help with this step.
Consider how other products are better than yours. Consider the gaps in a competitor ‘s approach. What is missing? What can you offer a competitive advantage? Think what distinguishes you.
Answering these questions will help you find out what your customer needs, leading us to step two.
Defines the target
When you have a clear understanding of the market, make sure you know who your target audience is.
If your company already has buyer persona’s, this step may mean you need to refine your current people.
If you don’t have a buyer persona, create one. You might need market research to do this.
Your buyer should include demographic information like age, gender, and income. It should, however, also provide psychographic information including pain points and goals. What drives the audience? What problems can your product or service fix?
Once you’ve written this information, it’ll help you define what your goals are, which brings us to step number three.
Write goals SMART
My mother always said to me, “You can’t go anywhere unless you have a road map.” It was practical guidance for me, someone geographically challenged.
However, ads can also be used metaphorically. You can’t improve your ROI unless you know your goals.
After you know your current situation and your audience, you can start defining your SMART goals.
SMART goals are specific, measurable, achievable and time-bound. It ensures that the targets will be precise and have a timeline to complete.
For example, in three months, your goal could be to increase your Instagram followers by 15%. This will be important and realistic, depending on your overall marketing goals. This target is also precise, measurable, time-bound.
Before you start any tactics, write your goals. Then you can start evaluating which strategies can help you achieve that goal. That brings us to step four.
You’ve written down your goals here based on your target audience and current situation.
You need to work out what strategies will help you achieve your goals. Plus, the right channels and action items to focus on.
For example, if your aim is to increase your Instagram followers by 15% in three months, your strategies could include hosting a contest, responding to every comment, and posting three days a week on Instagram.
It should be easy to brainstorm several tactics once you know your goals.
While writing your tactics, however, you must keep your budget in mind, which brings us to step number five.
Set the budget
Before you can start implementing any of your ideas in the above steps, you must know your budget.
Your tactics might include social media advertising, for example. But if you don’t have the money, you may not be able to accomplish your goals.
When writing your strategy, please remember an approximate budget. Besides the assets you may need to purchase, such as ad room, you should include the time it takes to complete each strategy.
Now that you know how to build your marketing plan, let ‘s dive into the elements a marketing plan should include.
Marketing program elements
Marketing strategies can be very granular to represent your market, whether you sell to customers (B2C) or other companies (B2B), and how large your digital footprint is. Nonetheless, any successful marketing strategy contains six elements:
In a marketing plan, your business summary is what it sounds like: an organization summary. This includes the company name, where it is headquartered, and its mission statement — all of which should be consistent with the entire business.
Business Summary of your marketing plan also includes a SWOT analysis representing the strengths, weaknesses, opportunities, and threats of the business. Be patient with the SWOT analysis of your business; you will write most of it based on how you fill out the next few elements below.
Initiatives for business
Marketing plan dimension Business Strategies lets you separate the department’s different goals. Be cautious not to include large-scale client projects you would usually find in a business plan. This portion of your marketing strategy will detail marketing-specific projects. You’ll also describe the goals of those projects and how they’ll be measured.
Here’s where you’ll do some basic market research. If your company has done an in-depth market research study, this section of your marketing plan may be easier to put together.
Ultimately, this element of your marketing plan will help you describe your selling industry, your competitor ‘s analysis, and your buyer persona. A buyer persona is a semi-fictional report of your ideal client, concentrating on traits like age, location, job title, and personal challenges.
Your business plan uses your target market knowledge to explain how your company will address the market. What will your business offer people that your competitors don’t already offer?
This section can contain “seven Ps of marketing” in a full-length marketing plan. These Ps are product, price, place, promotion, people, process, and physical evidence. (You’ll find out more about these seven sub-components in our free marketing campaign example below.)
Don’t mistake the Budget element of your marketing plan with your product’s price or other company financials. Your budget describes how much money the business has given the marketing team to pursue the initiatives and goals outlined above.
Depending on how many individual expenses you have, this budget should be considered by what you specifically spend on. Example marketing expenses include marketing agency, marketing software, paid promotions, and events (hosting and/or attending events).
Finally, your marketing plan lists your marketing channels. While your company may promote the product itself using certain ad space, your marketing channels are where you will publish content that educates your buyers, generates leads, and spreads brand awareness.
If you publish (or plan to publish) on social media, this is the place to chat. Use the Marketing Channels section of your marketing plan to the layout which social networks you want to launch a business page on, what you’ll use this social network for, and how you’ll measure your success on this network. Part of this section’s purpose is to prove to your superiors, both inside an outside Marketing, that these channels will serve to grow the business.
With the coronavirus lockout in place, you have more time to spend with your spouse or friend. Why do you use it? Cook together, clean, play, or indulge your hobbies? Concern about potential revenue uncertainties?
One way to rest the worries is to learn the facts and be trained in the best way. Try conducting a family financial audit — an significant job that is frequently overlooked. Don’t get stuck by the heavy-sounding term. It literally means holding your spouse’s vital money conversations.
If it hasn’t happened before for some reason, lockdown is a great opportunity to get started with the most important financial health mission.
So how should you do it? Any tips to make things simple for you.
Land on the same Finance list
When you and your spouse receive money, you can prefer to manage your finances separately. While you both want your family’s financial protection, your approach will be different.
Create a funding strategy
Once you’re both on the same page, the next step is to create a family financial plan. This strategy will include the following action items:
- List your short-term , long-term financial goals.
- Determine the amount of money needed to achieve each target.
- Shortlist investment avenues for creating a corpus for the listed goals.
- Assess disposable savings that each of you can invest to meet the listed financial goals.
Review the present financial condition
Now that you’ve made your financial to-do list, you must first evaluate your current financial situation. Check your disposable income, income sources, investments, expenses, expected expenses in the next few months, and bank balance.
Check for a joint bank account or not. If not, make sure you are the candidates in your savings accounts and investment accounts.
Choose the ‘Either or Survivor’ (E / S) mode in your investment, so either of you can run your accounts. Check each other on your respective finances and obligations, so you know where the other is financially. Complete transparency in financial matters helps you to know each other’s assets and liabilities.
Tax planning is important to improve disposable income and reduce tax liability. So, consider their tax consequences when planning new projects or evaluating old ones. Collect and manage tax-related information, Form 16, Form 26AS. If you file your own taxes, start calculations.
Wait for the eleventh hour. When you’ve done your taxes, keep your pay slips and related forms ready so you can send them to your tax professional as soon as possible.
Making a budget
While these tasks have a long-term perspective, you also need a short-term outlook. You need to make a budget short-term and stick to it.
While in a conversation with your spouse, you may not be able to solve your problems, it’s a significant start. The sense of unity can give you difficult times, and enjoying the good ones is a bonus.
Ever heard the expression, “It’s not always the easiest option?” No credit checks and no collateral might make it easy to get a payday loan, but borrowing money might not be your best choice. Let’s look at some stuff you should know:
Second, what are payday loans?
They are usually short-term, high-interest cash loans under $1,000. The appeal is to fill the void if you need quick cash before your next payday. All they need is work proof and active bank account.
What’s the big deal? Payday loans are a workaround when you need money in a pinch. However, after reading the fine print, these loans may not be as consumer-friendly as they seem.
Payday loan risks
Payday loans are prohibited or restricted in over 40 states due to potential risks to consumers. Some threats to learn include:
Paying high interest and fees — The average annual percentage rate (APR) for a two-week payday loan is between 390 percent — 780 percent.3 Loans with shorter terms may be higher.4 Some lenders charge up to $15-$30 per $100 you borrow.
At such high borrowing rates, it might make it hard to meet daily monthly expenditures including house payments, insurance, groceries and more.
Deepening debt-When you can’t pay back the loan by its due date, the payments will rise and add to the amount you owe. A research on payday loans found that the average borrower is in debt for five months of the year, paying $520 in fees on average to regularly borrow $375.6
Certain ways to get the money you need
Payday loans aren’t the option. Several alternatives to consider:
Tap your Emergency Fund-That’s why you have an Emergency Fund. If you don’t have enough to cover expenses, consider merging these funds with another option.
Apply for personal loan-Personal loans will provide funds on the same day, regular instalments, and lower interest rates compared to payday loans. Search these links for more.
Using a credit card-It’s not easy to add debt to a credit card, but interest rates are usually lower, and you will have more than two weeks to pay off.
If you have a relationship with your creditor, call and order an extension. Through taking this path and describing the situation, you will have more time to pay off the debt.
Your choice is yours
If you need to borrow money, the simple, easy route can look attractive. But if you have choices and time to compare everything, be careful and choose what’s right for you.
Any entrepreneur’s dream is to become a millionaire tomorrow and you will work hard to achieve it. Working hard is one way of achieving the highest, working smart is another way to achieve your goal.
The following are a few tips to help you quickly become a millionaire.
Whatever you do, make sure you have a simple plan while working on it. It’s best to arrange your day before you launch any day. As an entrepreneur, you’ll need to do several things, so in this situation; you need to be very clear about what you’re doing because you need to produce good results.
The most important thing is to learn how to spend while working on a business. When playing an entrepreneur’s job, you shouldn’t invest your entire amount in one project and take risk. You will take every senior member’s advice, or it’s better to get an auditor or lawyer when you make such a move.
When you’re aiming high, organizing your research is very important. You should make a map and schedule stuff you’re working on and concentrate on. It will also help you get an understanding of your work and know where to focus to boost your success or minimize your work to help you increase your performance.
Find Right People:
As a single entrepreneur, you alone can’t build a big firm, you need some good people or employees to help you in this situation. When hiring your employees, make sure they have all the qualifications to meet the company’s progress.
One of the key things you can do when you’re about to make a major change, the client should know what your aspirations are. Don’t just focus on making money, inspect your goals, and what you wanted to accomplish in the project. When you focus on this, you’ll immediately make a great pass.
A startup might just begin your financial independence and professional fulfillment. However, if things don’t go according to the schedule, it will sound like a bad idea because it affects all your personal funds. Therefore, whatever the business’ potential success, it is necessary to maintain a secure financial position and execute a strategy to preserve your capital before you launch a new company. There are few tips to reduce financial uncertainty when starting a startup:
Don’t throw all the weight on one horse.
Nothing will strike you harder, particularly if you’ve spent all your resources in it. Entrepreneurs will think optimistically, but that doesn’t mean they can ignore any unexpected scenario’s possible flipside. It wouldn’t make sense to withdraw all the funds from your checking accounts, liquidate deposits, or max out credit cards to launch your company and keep it going. Often your ambition will succeed, but sometimes things cannot go well right though you’ve spent anything. In this scenario, nothing can fall on you because your financial assets are all gone.
Maintain separate expenses
You should keep separate company and personal expenses while running a start-up. If you pay consultancy fees or purchase office supplies; any expenditure, whether large or small, must be duly registered. Any money spent on industry-related expenses will be deducted from your business profits. Experts advocate holding a different bank and credit card for your company and have a good accounting scheme in order to manage your expenses. You may use accounting tools or employ an accountant if the company needs further cost monitoring.
Diversify your holdings
It’s a common market concept that having a diversified stock portfolio will give you more rewards, but often people continue to limit their business investments. When you start on a new business venture, some traditional investments will offset the risks. Diversify between a variety of asset categories such as real estate, securities, bonds, mutual funds, services, etc. to reduce the risk factor.
According to financial analysts, you need to watch the investments you make to avoid loading on investments in your company division. For eg, if you start a pharmaceutical company and hold loads of pharmaceutical products, you’re loaded into that market, which will only increase the risks in the future rather than diversify them. So, make sure your securities portfolios are diversified to keep the risk running.
Keep emergency cash assistance
You will have ample emergency funds available to take you through a long period, say, six months or two years. This is important if you don’t want to think about costs when you start a company and have no source of income to rely on. A solid financial base is a secret to a startup’s success. Financial experts say that a corporation is also a commodity at the early stages. If the entrepreneur cannot survive financially, the company will prosper. Maintain financial resources so you can navigate through the difficult days when the market is already picking up.
You can’t separate your destiny from your businesses, so you must handle yourself as your company. Start cutting personal costs including housing. Initiating your company from a tiny space or your house basement wouldn’t be wrong than hiring a luxurious office. You should still move to a new position until events move in the right direction. You can still retain your daily work for a bit, and you can take time to improve your company and refine your business model. This cushion will keep you in turbulent waters.
Shouldn’t Ignore Tax System
Consulting a tax advisor is another crucial aspect that helps ensure that the company is organized in accordance with the country’s tax deduction program. It also means that you make no mistakes that can affect you dearly in the future. The rules for filing a refund can be complicated, so a tax specialist by your side can look after basic follies like forgetting to repay yourself. Often you have a hard time and neglect saving up to keep the cash flowing to escape debts. In a company audit, investors would believe that the corporation has neglected to compensate you and that the government is losing tax income from your firm, which in their opinion is a significant problem. Failure to pay will lead to a larger danger to your company than expected.
Buy appropriate insurance
A brilliant idea will pave the way to start a new venture, but it entails many risks that demand consideration. Therefore, it is important to contact a financial advisor to purchase appropriate insurance plans to reduce these risks. Disability insurance is one of the main insurance policies for business owners who rely entirely on their income-generating ‘ability.’ Analysts say that injury insurance protects your business capacity and is especially relevant if you’re the lonely thinker behind the startup.
Many insurance plans rely on the start-up. There are provisions that shield you against harm due that professional guidance (errors-and-omissions policy), to defend a business or contractor against disciplinary action (directors and officers policy), to cover losses if one associate or officer fails (key individual policy). When you invest in advanced devices or using the facilities for commercial purposes (work from home), etc. Buying appropriate insurance on an expert’s advice will prevent you from worrying yourself during start-up and start-up activity.
Considering the stakes attached to your company, it is advised that you pursue these strategies to manage tension when running a startup.